allbirds

Allbirds is a global footwear and apparel brand with roots in New Zealand and headquarters in San Francisco. Founded in 2016, the brand embraces the notion of using business as a force for good, emphasizing that comfort, design, and sustainability can coexist in harmony. Driven by the belief that the fashion industry should prioritize thoughtfulness over flash, Allbirds is committed to creating better products in a more responsible way.

As a certified B Corporation, the company strives to maintain the eco-friendliness of its products. Allbirds employs a direct-to-consumer model, selling its offerings exclusively through its website and retail stores. This approach enables the brand to avoid the low margins typically associated with the wholesale selling model.

In summary, Allbirds is a conscientious footwear and apparel brand that champions sustainability, comfort, and design. By adopting a direct-to-consumer model and maintaining its eco-friendly credentials, the brand seeks to inspire positive change within the fashion industry.